Take Me Fishing campaign postcard
This spring the DNR is promoting fishing license sales through direct mail, billboard advertising and other methods. We've ramped-up our efforts because there has been a downturn in the percentage of Minnesotans who fish. This decline is especially noticeable among youth and young adults, who in a general way are not participating in nature-based activities at the same rate as previous generations. We'd like that to change. Getting outdoors can provide mental and physical health benefits, and license dollars fund activities that have made Minnesota a top-five national angling destination.

Take Me Fishing

Yes, fish bite and you get hooked.

It happens a lot, especially in Minnesota.

So join in. Buy a Minnesota fishing license and discover what more than a million licensed anglers already know . . . that fishing is a wonderful way to get away, enjoy the outdoors and connect with nature.

Don't know where to start?

Then cast your cursor into the following streams of information:

Good luck fishing!